Tuesday, July 16, 2013

Universal Studios Summons "Evil Dead" at Award-Winning Halloween Horror Nights Events


UNIVERSAL STUDIOS SUMMONS “EVIL DEAD” AT AWARD-WINNING HALLOWEEN HORROR NIGHTS EVENTS

This Year’s Widely-Popular Remake of the Cult-Hit Film To Become Horrifying Haunted Mazes at Both Universal Orlando Resort and Universal Studios Hollywood

ORLANDO, Fla., UNIVERSAL CITY, Ca. (July 16, 2013) — “Once you unleash evil, it will consume you…”

This fall, Universal Studios Florida and Universal Studios Hollywood’s Halloween Horror Nights will conjure unrelenting evil in elaborately themed haunted mazes based on this year’s box office hit, “Evil Dead.” Universal is joining forces with Sony Pictures Home Entertainment to deliver an authentic experience that will immerse horror fans in the blockbuster remake of the cult classic.

Producers Rob Tapert, Sam Raimi and Bruce Campbell– creators of the original “Evil Dead” film – reunited to present this year’s terrifying new vision of the classic horror film. The film follows five 20-something friends who turn a remote cabin in the woods into a blood-soaked chamber of horrors after awakening an ancient demon. Directed by Fede Alvarez, “Evil Dead” opened No. 1 at the U.S. Box Office, and top 10 for all-time horror remakes. The movie is available July 16 on Blu-ray and DVD with UltraViolet from Sony Pictures Home Entertainment – and now horror fans will get to live it at Halloween Horror Nights.

In haunted mazes so terrifying, they could only be found at Universal’s Halloween Horror Nights, guests will be transported into the film and face off against a demonic evil that will stop at nothing to consume them. It begins when a mysterious passage from an ancient book is read, releasing an unearthly force of darkness. A pack of violently possessed victims, including the film’s starring character “Mia,” wreaks brutal carnage throughout the mazes – and guests must make their best attempt to escape.

“I’m thrilled with how popular ‘Evil Dead’ has become with horror fans, and it’s exciting that it’s coming to life at Universal’s Halloween Horror Nights,” said Fede Alvarez, director of this year’s “Evil Dead” film. “Just like the film, this haunted maze is going to be over-the-top, in-your-face and completely outrageous – and I can’t wait to see it.”

“The Evil Dead series is iconic, and this latest film has set the scare factor to 11,” said Michael Aiello from Universal Orlando’s Entertainment team. “These haunted mazes will be just as intense and unapologetically terrifying, and I can’t wait for my fellow horror fans to venture inside and live the unyielding horror they’ve seen in the film.”

“Watching ‘Evil Dead’s unrelenting horror unfold in movie theatres was undoubtedly an unnerving experience, but with Halloween Horror Nights, we're taking it one step further,” said John Murdy, Creative Director for Universal Studios Hollywood.  “Fans of ‘Evil Dead’ will feel like they've left the safety of the theatre and stepped through the screen into a living horror movie where the film’s demonic characters are coming for them.  Our incredibly immersive and highly disturbing maze experience will come to life with the same attention to detail and production value of the film and will be the ultimate thrill for horror movie fans.”

Universal’s Halloween Horror Nights has a more than 20-year history of creating an incredibly entertaining, horrifying Halloween experience that is consistently rated the nation’s best. The event features highly-themed, disturbingly-real haunted houses that are based on everything from hit films to worst nightmares -- and streets filled with hundreds of specially-trained “scareactors.”

Additional details about Universal’s Halloween Horror Nights will be revealed soon. For more information about Halloween Horror Nights at either Universal Orlando Resort or Universal Studios Hollywood, visit www.HalloweenHorrorNights.com.

About Universal Orlando Resort 
There are many ways to enjoy your Orlando vacation, but there is only one place where vacation becomes adventure: Universal Orlando Resort. It is a unique destination featuring two theme parks, three magnificently themed on-site hotels and a nighttime entertainment complex. It’s the only Orlando destination where you are not just entertained – you become part of the most exhilarating entertainment ever created. You can soar above Hogwarts with Harry Potter, swing above the streets with Spider-Man, be transformed into a banana-loving minion in the hilarious and heartwarming Despicable Me Minion Mayhem ride and help Shrek save Princess Fiona in Shrek 4-D. Universal Orlando Resort is an NBCUniversal company.

About Universal Studios Hollywood
Universal Studios Hollywood, The Entertainment Capital of L.A. includes a full-day, movie-based theme park and Studio Tour; the CityWalk entertainment, shopping and dining complex, the Universal CityWalk Cinemas, the “5 Towers” state-of-the-art outdoor concert venue, and the Gibson Amphitheatre concert and special event arena. World-class rides and attractions include the critically-acclaimed mega-attraction, “Transformers: The Ride—3D,” the intense, award-winning ride, “King Kong 360 3-D” on the famed behind-the-scenes Studio Tour, “The Simpsons RideTM,” “Revenge of the MummySM —The Ride” and “Jurassic Park® —The Ride.” 

Updates on “Halloween Horror Nights” are available online at Halloween Horror Nights, on Facebook at: “Halloween Horror Nights – Hollywood,” on Instagram at @HorrorNights and Twitter at @HorrorNights as Creative Director John Murdy reveals a running chronicle of exclusive information.  Join the conversation using #UniversalHHN.


About Sony Pictures Home Entertainment
Sony Pictures Home Entertainment is a Sony Pictures Entertainment (SPE) company.  Sony Pictures Entertainment (SPE) is a subsidiary of Sony Corporation of America, a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production, acquisition and distribution; television production, acquisition and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies. For additional information, go to http://www.sonypictures.com/.

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