Friday, July 19, 2013

'Super Zero' the little zombie film with big community hopes at SDCC


WRITER AND DIRECTOR, MITCH COHEN, ENLISTS GEEK COMMUNITY AT SDCC
TO BRING UNCONVENTIONAL TALE OF THE UNDEAD TO LIFE
Unlikely hero of unique zombie apocalypse film “Super Zero” finds 15-minutes of fame in end of days

LOS ANGELES – July 17, 2013 – If fervor and preparedness were enough to make a film in Hollywood, viewers in movie theaters across the country would already be enjoying Mitch Cohen’s original  film, “Super Zero.”  However, since the one thing it does take to make a film is money, Cohen, a 36-year-old L.A.-based writer and director, recently launched a Kickstarter.com campaign – http://kck.st/15dN7BX – to make his vision for a new kind of zombie movie a reality.  The production team will head to Comic-con to rally the community. 

Cohen, a father to two-year-old twins, who over the last few years has been responsible for some of the industry’s most recognizable video game campaigns, conceived the unconventional “geek culture” film years ago, but was forced to put his passion project on hold with the arrival of his children.  Now, with a little help from friends and strangers alike, Cohen and his team are hoping to raise $34,500 by July 31, 2013 to get the project off the ground.

An original take on a popular genre, Super Zero is described as the story of a geeky, shy and terminally ill teen, who rises from utter insignificance to become a zombie assassin and mankind's last hope for survival.  In traditional zombie films, by definition, the end of the world is the worst possible scenario for all characters.  In Cohen’s Super Zero, the film’s protagonist finally finds the purpose in his life while the rest of the world scrambles to save theirs.

“Super Zero is really an epic win for the average guy,” said Cohen of his film.  “The movie celebrates the overlooked, the eccentric and the powerless, combining sci-fi/horror with comic book-inspired action, irreverent comedy and a totally relatable and ultimately awesome average guy lead character.  Plus there are zombies…lots and lots of zombies!”

Cohen, a self-confessed lover of all things geek, further describes Super Zero as his personal love letter to the community.  He is hopeful that all those out there that may resemble him, or perhaps more aptly may identify with Super Zero’s protagonist, who is the everyday gamer/comic book kid, will be inspired to join his team and support the project.  Cohen also hopes he may strike a chord with other visionaries out there that understand the struggle to balance family and career.

“Kickstarter is an amazing tool for identifying and connecting with audiences that share your passion and vision, even before you’re able to bring it to the screen,” said Cohen.  “And much like the story behind Super Zero, it allows average folks to be a part of something extraordinary.”

Interested contributors can select pledge categories from $1 to $10,000+ and receive varying rewards for joining the Super Zero production team, including signed scripts, cameos in the film, set visits and on-screen production credits.

Additionally, Cohen's vision for Super Zero merely starts with the short film.  He hopes it’s just the first step on what he's designed as a complete new franchise.  "There are so many great things planned for this world and stories within it to tell.  And the most exciting aspect of it is that it’s perfect as a transmedia vehicle," said Cohen.  “The short feeds the feature film, which will be augmented by web content and even a video game.  I see it as an ecosystem of cool things to explore.”


Cohen, the film’s writer and director, is joined on Super Zero by Producer Shane Spiegel and Cinematographer Idan Menin.   For more information on Super Zero, the filmmakers and the Kickstarter campaign, please visit http://www.kickstarter.com/projects/811236299/super-zero-0?ref=live.

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